by Food Marketing | Apr 3, 2025 | DoctorWine
Large-scale retail trade (GDO) has changed dramatically. From a simple outlet selling cheap, anonymous bottles, it has become the primary wine purchasing channel for Italians, with increasingly curated dedicated spaces and selections that focus on quality. While...
by Food Marketing | Mar 26, 2025 | Marketing and Branding, Supermarkets and Large-Scale Retailers
How to Monetize Sales Channels with Digital Advertising In recent years, the world of large-scale retail trade (GDO) has undergone a profound transformation, driven by digitalization, e-commerce and the growing centrality of data. One of the most significant trends in...
