by Food Marketing | Jul 15, 2025 | Sales
The real possibility of new tariffs on Italian wine imports into the United States isn’t just a diplomatic issue to resolve: it’s a strategic warning signal. In recent years, many wineries have tied much of their economic development to the American...
by Food Marketing | May 27, 2024 | Horeca
The Horeca market, acronym for HOtel, REstaurant and CAfé, represents a vital sector in the global economy. Selling in this area requires targeted strategies and an in-depth understanding of market dynamics. Let’s see together what are the critical success...
by Food Marketing | May 15, 2024 | Sales
In the food industry, which includes food, wine and beverage, customer relationship management (CRM) is vital to the success and sustainable growth of a company. Due to the competitiveness of the market and the high level of consumer expectations, companies must not...
