by Marco | Oct 22, 2024 | Communication and Promotion
The wine industry is one of the oldest and most fascinating industries in the world, but also one of the most competitive. Over the past few decades, evolving market dynamics and changing consumer preferences have led wineries to seek new strategies to remain...
by Marco | Oct 7, 2024 | Communication and Promotion, Marketing and Branding
Artificial Intelligence (AI) is revolutionizing the way businesses operate across various sectors, and food & beverage is no exception. With advancements in technology and access to vast amounts of data, AI can support strategic decisions and optimize business...
by Marco | Aug 1, 2024 | Marketing and Branding
In the competitive world of large-scale retail trade (GDO), the difference between success and failure often lies in a company’s ability to best manage the complex relationship with this sales channel, understand its characteristics and needs, and establish a...